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While there are other search engines out there, Google is the authority when it comes to SEO. So, you need to have a strong presence on Google to generate leads.Google’s search engines crawl the web to determine which pages are the most useful and relevant for users. These crawls take place for every search inquiry from “Chinese food near me” to “how do vacuum cleaners work?” And users don’t just trust Google’s results—they rely on them to make everyday decisions about which products to buy, where to shop, and how to get to work. With such immense power and influence, getting your small business on the first page of Google might seem impossible, or way out of your league. However, with modern marketing solutions, it’s a more achievable goal than ever.
Before we discuss how to get on the first page, you probably want to know: what is so important about the first page of Google? Here’s a look at 6 benefits of increasing your rank on search engine results pages.